How Kovu Couture is redefining luxury: Inside Joy Wanja’s creative process

Kovu Couture began as a spark of inspiration that blossomed, and landed Joy Wanja, the founder, the honour of designing Team Kenya's Paris Olympic attire in 2024, turning it into a celebrated brand.

In 2024, Joy Wanja, the founder and owner of Kovu Couture, had one of its biggest breakthroughs, designing the Olympic attire for Team Kenya.

But before this milestone, Joy Wanja’s foray into design and styling began at Kenyatta University, where she studied fashion, and she started making clothes for people in 2016.

Watch the video to find out more about her story.