Technology has made the world a global village. There have been changes, advancements, and acceptance of new technology and communication methodologies. With these changes, there has been an emergence of new careers.

This has led to re-engineering traditional courses, such as Journalism, Communications, Marketing, and Broadcast. With the rise of social media and new trends in the media, the courses need to evolve and take shape in the digital space. There is a need for Content Managers, Email Marketing Specialists, Search Engine Optimisation (SEO), and Search Engine Marketing (SEM) specialists, to name a few.

We explore various digital courses that have emerged from the rise of online trends and social media.

Content Managers

This course builds brand identities and online presence. It aims at creating, improving, and maintaining an organisation’s content. Most brands and corporates have an online presence, and content managers help create content around their mission and vision.

 Email Marketing Specialists

They are responsible for tasks such as brainstorming marketing campaigns, mailing lists, improving brand awareness of products or services, researching, and analysing sales presentations.

 SEO and SEM

SEO and SEM increase website traffic through creative tactics and obtain high-ranking profiles on web pages and major social media platforms. If you are witty, this is an excellent job for you.

Digital Marketers

They are responsible for the development and strategy implementation of brands and building relationships with online clientele. These include but are not limited to Google Ads, websites, and social media.

Data Scientists

They are responsible for using analytics, statistics, and programming to collect large sums of data and tailor them to an organisation’s needs. If you are a lover of research, this is a great career choice for you.

 Data Engineers

This career aims to build systems to collect, manage, and convert raw data into actionable data for organisational usage for data scientists. They are the bridge between data and data scientists. One thing about this career is that you “fix bugs”.

 Mobile App Development

Everything is an app away: loans, your next meal, your network, and your pension plan. This vocation involves the creation of software applications that run on mobile devices, offers solutions to problems, and eases life in the process. Mobile banking, e-learning, and entertainment apps are a few examples. Companies that want to stay relevant must adopt this technology. If you are a tech lover who loves to offer technology solutions, take this career path.

Robotics and Artificial Intelligence

Robots are computer-powered machines programmed to replace human effort at specific commands. For example, Siri of Apple, where you can instruct them with your voice to make payments online to various platforms, make calls and send messages. Previously, a messenger would undertake this task. This has become essential, especially during the COVID-19 era, through monitoring of patients, temperature measurements, and making deliveries. This is made possible by studying Robotics Engineering, Software Engineering, and Aeronautical Engineering.

Cybersecurity (Data and Network Security)

There has been increased digital documentation of sensitive information and software handling, but there is a downside. Malware, the dark web, hackers, and identity theft are some crimes that have emerged from the digitisation era. With this, there has been a need to legally develop parameters that protect the software, users’ and organisations’ data. Cybersecurity aims to do this. Interested in online cloud courses? This is the career for you.

You don’t need to attend university to obtain skills in these careers. You could master the skills through certifications on online platforms such as Google Primer, Skillshare, YouTube, and Google Analytics.